Find out the name and title of the decision-maker (use the Internet) before you call.
Greet the decision-maker by name and title.
Introduce yourself and the organization you represent,
Know both sides the issue.
Know what positions the decision-maker has publicly or privately
taken on the issue.
6) Convey to the decision-maker that you understand the
issue and that you have a solution that you would like to explore
with him/her at an in-person meeting.